Try our 100% Merino Wool Baselayers - Free shipping on orders over $75

  • Advantages of Merino

  • The most versatile items in your wardrobe
Find out more

  • Men's Merino Collection

  • For unrivaled comfort and versatility
ShoP Now

  • Product Bundles

  • Save on your favourite items
SHOP NOW

  • 100% Merino Wool T-Shirts

  • Built for breathability and comfort
ShOP NoW

  • Women's Merino Collection

  • Cut out the cold without overheating
SHOP NOW

Advantages of Merino

The most versatile items in your wardrobe Find out more

Men's Merino Collection

For unrivaled comfort and versatility ShoP Now

Product Bundles

Save on your favourite items SHOP NOW

100% Merino Wool T-Shirts

Built for breathability and comfort ShOP NoW

Women's Merino Collection

Cut out the cold without overheating SHOP NOW

What is a Merino Wool Baselayer

A Baselayer is the first thing that you put on before doing any of your favourite outdoor activities.

It is meant to be worn closest to your skin so that it can
perform best - pulling moisture away to help regulate your body temp and prevent the buildup of odours

Learn More

Testimonials

This shirt is awesome. Wore it for the first four of a five day trek on the WCT. Switched to my $120 Patagonia base layer on day five. When we finished I had to take off the Patagonia cause it smelled terrible (after 7 hrs of hiking) and put this shirt back on....Kept me warm and dried quickly. Worth every penny, I will be ordering more

Steve C.

I bought these along with some boxers and socks for a hunting trip in Northern Ontario. I was out in the wilderness far from civilization and knew I needed some good warm undergarments. I found these to be comfortable, and not at all itchy. I even wear them as normal daily wear because of how comfortable they are. They were good at resisting smell build up; important when you're on a long outdoors trip. I would definitely buy these again!

Chris P.

I'm not the guy who's review stuff. But with this one i had to.The comfort, heat, thickness is 10/10 !!!I tough after a 6 hours of working outside it would smell horrible but .. nothing at all. I was impressed!Definitely will buy again.Merino is a gold standard for outside sport or workingI've ordered large and it fit awesome for me.I'm 5,7 Feet at 180lbs (not fat)

Julien

Welcome to Woolove

Hey, thanks for stopping by! We know you have options out there and we are honored you have chosen us. If you have any questions, please do not hesitate to reach out.

Check out our new Bundles – you can save by combining products you already love with something new or different.

Pro-Tip: If you are purchasing single items – you may be able to get them faster and cheaper on our Amazon.ca page. If you are purchasing multiple items, then you are in the right place!

We hope you and your family are staying safe, we cannot wait to get back outdoors with you soon.

Woolove

Woolove Apparel

Affordable Premium Baselayers - 100% Merino Wool

The Woolove lifestyle